Bored of Your Own Feed? 5 Post Types That Wake Up Your Social Media

Kirsty Dove • July 26, 2025

There’s nothing quite like slogging through another

“Happy Friday!”

graphic...

There’s nothing quite like slogging through another “Happy Friday!” graphic and realising your business feed looks exactly like it did last month… and the month before. If you feel stuck posting the same tired carousel or quote image, you’re not alone. Most small businesses start with good intentions—then default to whatever’s quick, easy, and semi-on-brand. The result? A yawning audience, a bored algorithm, and a page that feels more like a noticeboard than a conversation.


This week we’re stepping into Solution Awareness mode: you already know your content’s stale; now you need a better plan. Below you’ll discover five scroll-stopping post types that slot neatly into a simple rotation so you never stare at a blank Canva doc again. Bonus: each type maps perfectly to The Caper’s Seen & Heard packages—meaning you can DIY, batch, or hand the whole lot over when you’re ready.


1. “Show & Tell” Behind-the-Scenes (BTS)

Humans are nosey. We love peeking behind the curtain—especially when most businesses keep things polished and mysterious.


Why it works
BTS builds trust. When followers see your messy desk, half-finished prototype, or coffee-fuelled brainstorming wall, they remember there’s a real human behind the logo.


Quick prompts

  • Snap a time-lapse of packing an order or setting up a job site.
  • Share a “today’s desk essentials” flat-lay (coffee stains welcome).
  • Film a 15-second “tool of the trade” reel—why that tool matters and how you use it.
Caper twist: Tag the post #SeenAndHeardBTS to funnel user-generated content. Every quarter, turn the best clips into a compilation reel that shouts, “Yes, we’re real, and we’re good at what we do.”


2. Results Roller-Coaster (Mini Case Study)

Social proof sells, but most case studies are a snooze. Swap the sterile report for an engaging “before–during–after” story.


Why it works
People buy outcomes, not processes. Showing a quick transformation sidesteps long-winded explanations and hits the emotion button.


Framework

Before: “When Jane came to us, her website loaded slower than morning traffic on the SH1.”
During: “We compressed images, streamlined plug-ins, and rewrote the headline in plain English.”
After: “Now her pages load in 1.6 seconds and leads doubled in two weeks.”

Caper service tie-in
Drop a subtle nod to Serious Social or Digital Deep Dive as the method, inviting readers to DM “RESULTS” to learn more—zero hard sell, 100 % relevance.


3. Quick-Tip Carousel (Snackable Value)

Micro-education positions you as a helpful guide and feeds the algorithm’s hunger for saves and shares.


Why it works
Carousels keep people swiping. Each extra slide = more dwell time = happy algo.


How to create it fast

  1. Choose one granular topic—e.g., “3 ways to shrink image file size.”
  2. Use Canva’s multi-page template; stick to brand colours.
  3. Finish with a bold CTA slide: “Save this for later 👆”.


Pro move
Batch a month’s worth in one sitting, then schedule via High Level. That’s precisely the Serious Social workflow we run for clients—efficient and endlessly repurposable.


4. Myth-Buster Meme

Add personality by busting a common industry myth—bonus points if you layer in humour or a trending sound.


Why it works
Myths create tension. Debunking them sparks comments, particularly when you invite “Agree or disagree?” at the end.


Example


Myth: “Posting once a day is the only way to beat the algorithm.”
Truth: Consistency matters more than frequency; quality > quantity. (Cue meme of a hamster on a wheel.)

Featuring your offer
Wrap up with: “Need a sustainable schedule? Talk to us about a Simple Social plan—four quality posts a week, done for you.”


5. Interactive Poll or Slider

Algorithms love engagement, and nothing sparks a quick reaction like a low-effort vote.


Why it works
Every tap or drag counts as engagement, boosting reach without begging for comments.


Sample poll


“Which homepage feature scares you most?”
1️⃣ Writing copy 💬
2️⃣ Choosing images 📸
3️⃣ SEO 🤯
4️⃣ Setting up hosting 🔧

Use results in a future post or Story, showing you actually listened—a micro-dose of community building.


Common Mistakes & Why They Fail

You might try sprinkling these post types randomly, then wonder why your feed still feels chaotic. Without a rotation (we recommend one of each type per month), you slip back into the comfort of single-image quotes. Another misstep? Over-editing personality out of posts. Perfect visuals + bland copy = fast scroll-by.

And yes, scheduling tools exist—but dropping 30 identical filler posts into High Level doesn’t fix underlying variety. Content strategy first, automation second.


Your Better Approach: The 5-Type Rotation


Step 1: Pick a weekly slot for each type

  • Monday = BTS
  • Tuesday = Case Study
  • Wednesday = Tip Carousel
  • Thursday = Myth-Buster
  • Friday = Poll


Step 2: Batch create
Spend two focused hours scripting captions and collecting visuals. Canva template + a cup of coffee = 20 posts done.


Step 3: Schedule
Upload to High Level, set times, and add reminders for Stories. Done.

Too busy? The Seen & Heard – Simple Social package gives you this rotation, branded and ready, every month—so you stay visible while focusing on the actual work.


Future Vision: A Feed That Feels Alive

Imagine opening your Instagram and smiling at your own grid. Every row tells a story: a peek behind the curtain, proof your method works, a quick win, a laugh, a poll—repeat. Followers DM, “I’ve learnt more here in one week than scrolling for months.” And enquiries? They arrive pre-warmed, already vibing with your brand’s voice.


Variety isn’t fluff; it’s the pulse of a living brand. Keep it beating, and the algorithm (and your audience) will reward you.


Stale content is a choice—one you no longer have to make. Rotate these five post types, batch them in High Level, or let The Caper crew do it for you. Ready for a feed that works as hard as you do?


Book a free Digital Deep Dive and we’ll map your first month of fresh content on the call.

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